Health & Fitness Webflow Website ⚡

Paace - The Feel Good Marketplace

Paace fitness app -webflow website design  nwmn design figma

About the client

After successfully revamping their MVP, Paace asked me to help design and develop their landing page using Webflow.

Paace fitness app -webflow website design  nwmn design figma

Existing Website

Recognising the significance of aligning their online presence with the newly redesigned app, Paace asked me to help with a complete redesign of their existing website to ensure a seamless and cohesive brand identity across all platforms.

Paace fitness app -webflow website design  nwmn design figma

Research

The client provided examples of clean and modern websites. These references served as a guide, ensuring a shared understanding of the desired style for the website.

Design exploration

Incorporating inspiration from client-provided references, I designed the page structure, exploring diverse layouts for the hero section, a section highlighting their partner brands, and sections emphasising three key features from the app finishing with a call-to-action encouraging visitors to download the app. This approach aims to create an engaging landing page that effectively communicates the app's value and prompts user acquisition.

Paace fitness app -webflow website design  nwmn design figmaPaace fitness app -webflow website design  nwmn design figma
Paace fitness app -webflow website design  nwmn design figma

Design Inspirations

I maintained consistency with the redesigned MVP, incorporating Paace's established colour palette, typography, and imagery to help with brand recognition.

Paace fitness app -webflow website design  nwmn design figma

Bringing Designs to Life

I used Figma Mirror to test wireframes and high-fidelity designs on mobile devices in collaborative sessions with the client. This hands-on approach immersed us in the user experience, enabling real-time adjustments before moving into development.

Paace fitness app -webflow website design  nwmn design figmaPaace fitness app -webflow website design  nwmn design figma

Bringing Designs to Life

Once the wireframe structure got the thumbs up from the client, I jumped into adding the new brand style we developed during the app redesign. The goal was to ensure the website seamlessly aligned with the new app styling, maintaining a sleek and consistent brand identity.

Paace fitness app -webflow website design  nwmn design figma

Your design vision, your way

Got a design idea? I'm here to make it happen. Whether it's a cool website, a slick app, or a killer collab with your agency, let's team up and bring your ideas to life.