Case Study
Designing the product and website for a fitness platform with 100,000+ users.
End-to-end product and web design for a health and fitness start-up - from early-stage concept to a polished, launched product.
Paace had a bold idea - a platform that rewards users for moving.
The early designs showed the vision but needed a complete rethink to match the ambition. Working directly with the two founders as their sole designer, the goal was to take the product from rough concept to something credible, polished, and ready to launch.
- UX audit of existing designs
- Competitor analysis
- User flows & wireframes
- UI design & design system
- Prototype & testing
- Webflow marketing website
Client
Paace
Industry
Health & Fitness
Services
Product Design, UX/UI, Web Design
Timeline
6 months
The results
100K+
Users on the platform.
6 Months
From early concept to launched product.
1 Designer
Sole designer across product and web, start to finish.
Case Studies
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Awards won.
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