Case Study

Creating a premium brand experience for a leading bathroom supplier.

A complete rebrand for one of the UK's leading bathroom suppliers - from trade perception to affordable luxury.

Collage showcasing the Stonewater rebrand, including the new logo, product imagery and custom icon system.
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From rebrand to 400-page catalogue - a complete brand rollout for Stonewater.

Stonewater needed to move away from a lower-end trade perception and establish itself as a premium bathroom brand - one that could sit confidently alongside the best in the market. The goal was a complete brand overhaul, built around the direction of “affordable luxury” and designed to work across every touchpoint.

  • Logo & brand identity
  • Brand guidelines
  • Business cards & email signatures
  • Catalogue - 400 pages
  • Brochure
  • Website design

Client

Stonewater

Industry

Bathroom & Interiors

Services

Brand Identity, Print Design, Web Design

Timeline

8 months

Logo design created for Stonewater to establish a refined and premium brand identity.
Logo variations created for Stonewater, showcasing the flexibility of the brand identity across different colour palettes.
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Catalogue cover and editorial style guide created for Stonewater to deliver a consistent luxury brand experience.
Editorial layouts created for Stonewater to present products in a clear and premium format.
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The results

6 months

A complete brand system, built from the ground up.

400 Pages

A catalogue that competes with the very best.

10+ years

A client relationship still growing today.

1 Designer

Every touchpoint designed and delivered solo.

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“It’s been a huge project but the end result is genuinely amazing. It competes with the very best catalogues out there.”

Otto B
Co-Founder - Stonewater

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